Merchant Savings Opportunity

Is a Dual Pricing, Cash Discount, or Surcharging program right for your business?

Walk Me Through My Options

In a business climate where prices are rising everywhere, businesses do have options in their pricing strategy. Turn your card processing expense (typically 3-4%, or higher) into a cost savings opportunity by transitioning to a 0% Dual Pricing, 0% Cash Discount, or Surcharging program where card fees may be paid by the cardholder, and you take home the cash price.

Various industries are moving rapidly to #VAPORIZEFEES. Great for Automotive Repair, Boutiques, Car Dealerships, Contractors, Clothing Stores, Convenience Stores, Dry Cleaners, Food Trucks, Hair Salons, Liquor Stores, Nail Salons, Quick Service Restaurants, Secondhand Stores, Solopreneurs, Specialty Retail, Sporting Goods, Start-ups, Professional Services, Tattoo Shops, Tire Dealers

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Pricing Strategy Options

MODERN DUAL
PRICING SOLUTION  

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Most commonly recommended pricing solution

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Best customer experience when clearly displaying two prices offering customers choice to pay with a card or with cash

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Never implies to consumers that a fee is being applied or passed to the customer; presented as an option through POS

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Merchant always retains cash price resulting in 0% for card processing (some monthly and incidental fees still apply)

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Ask about eligibility for free terminal program

COMPLIANT
SURCHARGING

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Typically save 65% of Overall Fees

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Limited to Credit Cards; Debit Cards (PIN or not) and Prepaid Cards May Not Be Assessed a Fee

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Fee must not exceed the merchants cost of acceptance with recommended cap of 3%

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Registration, Notification, Signage and Disclosure Requirements

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Ask about eligibility for free terminal program

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Note: Some States Limit or Prohibit Surcharging

RAISE PRICES AND
OFFER A CASH DISCOUNT

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Most commonly implemented pricing solution

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Traditional pricing with standard fee signage (easily rolled out)

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Single price displayed for goods and services with a discount from listed price when customer pays with cash

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Merchant always retains cash price resulting in 0% for card processing (some monthly and incidental fees still apply)

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POS/terminal will never add a fee, and will administrate removal of fee on cash transactions

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Ask about eligibility for free terminal program

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RAISE PRICES AND
ABSORB FEES

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Traditional pricing with standard fee signage

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Merchant builds card processing fees into pricing

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*Must abide by Association Rules

Do You Qualify for Free Equipment?

Contact us today to schedule an appointment or ask a question!

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